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There Is No Second Chance With Live!

For those of you who are suffering from a post-Olympics event hang-over, I have the perfect cure…how about a seven-stage bike race with 135 of the world’s best riders through some of the toughest terrain in the country – the Colorado Rocky Mountains?

Yes, it’s here, the USA Pro Cycling Challenge, which begins today – and has been deemed the most demanding bike race ever held on American soil.  And how, you might be asking, can you take part in such adrenaline fueled excitement?

Well, in case you aren’t one of the estimated 1 million spectators that will attend the event in person (those Colorado folks love their bike races!), you can watch the 683-mile event on TV or online – care of Level 3’s Internet Broadcast Elements.

How cool is it that Level 3, as the “official” technology partner, is helping this nationally recognized sport deliver ALL of its content around the world.  And this is not anything to snub your nose at either. We are talking about the full life cycle of creation to consumption:  Level 3 acquires a satellite feed of the event in a teleport facility and utilizes Vyvx Solutions services on the Level 3 fiber network to distribute the event to broadcasters in over 50 countries.  The feed is also encoded for Internet distribution so that fans around the world can watch on their computers, tablets and mobile phones.

And how, you may ask, does Level 3 do all of this?  Well, besides having one of the best networks in the world, we also have the best team.  Fourteen of the best this company has to offer have contributed over 200 hours to this event already, before it even started!    It is no wonder USA Pro Challenge only trusted experts in the field of live events management for something like this – there is no second chance with live!

So I invite you to join us and watch the breathtaking views and treacherous climbs from your couch or when you’re mobile and be secure in knowing that the best people in the event business have your back.

Follow the race from anywhere in real time:

At Your Desk
RadioShack TourTracker

On Your Device
Android App, IPhone, IPad

On Your Television
TV Listings

 

About Jackie Donaldson

I am Segment Director for Sports & Media within Content Markets, which essentially means I run strategy/ BD activities for the sports and media verticals. Outside of work, I am the proud mother of a precocious 2 year old human child, as well as 5 horses, 3 dogs, and 5 cats. Life is never dull!!

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